We just sold a house in which a lovely gentleman lived for the past 47 years. He is 86 years young and is a terrific man whom we just adored. He was extremely proud of his home.
The house was listed before by another agent. When the listing eventually expired, our client was soon after approached by a private person who put in an offer which was conditional on the sale of their house. It was accepted but the condition was not met and this deal fell apart.
The family was pushing their father to sell the house because it was just too much now for him to handle by himself. His wife had passed away a few years earlier. His son had called us to meet his father and possibly list the house for sale. We met with the father and son and we agreed that we would list the property for sale and work with them to sell the home for as much money as possible.
Our client had upgraded the kitchen and the bathrooms, but that was many years ago. It was very dated.
We started the listing by having an open house for agents and invited the agents to preview the property for sale. We also hired a professional photographer to take pictures of the property so it showed its absolute best. We posted these photographs on www.realtor.com which is a public website that the public uses to search for homes which closely resembles our MLS (multiple listing service) They were also posted on Royal Lepage's web site. In addition, colour highlight sheets were prepared for people to take with them after they viewed the house. Just Listed notices were sent out, as well, to the neighborhood informing the entire area that the house was up for sale. We also hosted weekend open houses for the public.
When buyers came through the home they frequently commented that it looked old and tired and that everything would need to be replaced. When we gave our vendor this feedback, he couldn't understand it at all. In his mind, he had renovated it, regardless of how long ago.
We also had a contractor come in and repair some deficiencies that would have become an issue when the buyer did their home inspection. This was detected when we had the home pre-inspected, when we listed the property for sale.
We kept the son informed of everything that was going on throughout this process and he was very pleased that we were doing so. Apparently, the previous agent did not do this.
We did manage to bring the owner 2 offers! One was from another real estate company, but unfortunately the price and terms were not acceptable. After a few weekends and several open houses we did bring the owner a second offer that met his expectations and we did sell the house!
In the end, our client was very happy and his family was ecstatic that their father would be able to move into something affordable and easy for him to manage, while still maintaining his independence.
We were very sensitive to how attached and proud he was of his home and realized what a big step our client was taking. We were only too happy to be a part of it and to help him make this monumental life change.
Remember Steve Gerlock ' A HouseSold Name'!